The Complete Guide To Building The Best Web Design

The Complete Guide to Building The Best Web Design

It’s no longer feasible to run a business, even a brick-and-mortar one, without a web presence.  Consumers turn to the internet for everything from product research to location and operating hours. Having even a simple website that’s well-designed can give you an edge in your field, and if you have products to sell, your site […]

What is a Landing Page & Call To Action?

What is a landing page call to action

INTRO* What is a landing page? A landing page is a page on your site that is designed to convert visitors into leads. On this page, you offer a resource from your business in exchange for a visitor’s contact information, which can include their name, email address, and job title. Below is an example of […]

How to Effectively Market A Dispensary

How to Effectively Market A Dispensary

Even with the restrictions on Google and Social Media advertising, there are effective dispensary marketing strategies that can get your business noticed on the internet. Working with an experienced cannabis marketing agency helps you grow your leads and increase traffic to your store.  Google and Social Media The restrictions on product advertising don’t prevent you from putting […]

11 Proven Construction Marketing Ideas That Won’t Cost A Dime

11 Proven Construction Marketing Ideas That Don't Cost You A Dime

Marketing your construction business is critical to longterm growth and sustained business. Start with these eleven construction marketing ideas. They are effective, proven, and free construction marketing ideas that can really go a long way in attracting new customers and increasing business growth. 1. Boost Your Presence on Social Media Platforms Personalization is key! DPR […]

7 Elements Of A Great Construction Marketing Strategy

It’s Time For Your Construction Marketing To Get Creative! Covid-19 changed the world. It sparked businesses all over to re-evaluate how they operate. The construction business has been no different. For many contractors, it has meant figuring out how to strategically work factoring in the needs of social distancing and use of PPE (Personal Protection Equipment). Yet, […]

What is a Privacy Policy?

What is a privacy policy

A Privacy Policy is a statement provided on a website that explains how you collect, use, and disclose personally identifiable information. What is Personally Identifiable Information? Personally Identifiable Information (PII) is any data that could be used to identify a specific person. Examples of PII include: Name; Email; Phone number; Physical address. What laws require […]

SEO Service Red Flags That Cannabis Businesses Should Avoid

Working in the cannabis industry can be daunting with the looming threat of a federal crackdown and the frequent ambiguity about what’s legal and what isn’t. This legal grey area restricts many traditional marketing and advertising options to dispensaries and other cannabis companies. With limited options available, prioritizing search engine optimization (SEO) is essential for any cannabis business interested in using digital to grow their customer-base. SEO is a marketing channel that focuses on improving a website’s visibility in search engines’ unpaid listings. Fortunately, there are many companies and consultants (often called “SEOs” or “SEO agencies”) that can help you. However, there are many SEOs that aren’t genuine and can take advantage of the state of the industry, or worse, implement bad tactics that don’t adhere to Google’s guidelines; these are referred to as “black hat” SEOs. Black hat tactics can lead to Google penalizing or even blocking your site from their results, which can be detrimental to your business.

Working in the cannabis industry can be daunting with the looming threat of a federal crackdown and the frequent ambiguity about what’s legal and what isn’t. This legal grey area restricts many traditional marketing and advertising options to dispensaries and other cannabis companies. With limited options available, prioritizing search engine optimization (SEO) is essential for any […]

Sooner Marketing Solutions Partners with Termageddon

Sooner Marketing Solutions Partners With Termageddon

Sooner Marketing has recently partnered with Termageddon to bring you better security to your business and website. With as much as consumers privacy has become paramount, we feel that our clients MUST know about the liabilities of missing policies on their websites. We want to help protect your business from privacy-related fines and lawsuits. Any website collecting as little as an email address […]

11 Super Easy (& New) Ways That Boosts Your Site Speed Like Never Before

11 Super Easy (& New) Ways That Boosts Your Site Speed Like Never Before

Google’s mobile-first index is in progress, and once it goes live, page speed is going to be one of the most crucial ranking factors for mobile search queries. If you still haven’t made your site faster, it is time to do so! Most of us are already aware of checking the site on Page Speed Insights, creating AMP […]