Social Media

5 tips for cannabis marketing blog cover

5 Social Media Tips for Cannabis Dispensaries

Marketing cannabis on social media can be very challenging. Social media platforms have guidelines that can be restrictive. It then becomes necessary for those in the cannabis industry to become creative with their social media presence. Not only does the cannabis industry faces restrictions on social media, but there are also critics with the industry

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How to Create A Facebook Business Page

How To Create A Facebook Business Page

Whether you own a business or a part of a brand or organization, you are going to want to make a Facebook Page if you’re going to make any connections. Facebook Pages are similar to Facebook Profiles in that they can be customized with similar features such as Facebook Stories. Statistically speaking, creating a Facebook

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How To Create a Facebook Ads Audience

When running Facebook Ad campaigns, it is crucial to target those ads only to people who would be interested in them. Audiences that have no interest in those ads are not likely to convert, making it a waste of advertising dollars. There are more than 2 billion active users on the social media platform. It

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5 Reasons Why Your Social Media Marketing Strategy Isn’t Working

Why does social media marketing exist? Why is your brand participating in the first place? This may not be a popular opinion but social media marketing is MARKETING, just like any other channel, and with any channel, there will be challenges. When social media doesn't yield the results business owners expect, they want to know Continue reading »

Social Media Marketing Still Underrated And Undervalued

There are misconceptions about the effectiveness of having an online presence that comes from a lack of involvement. Business owners and marketers generally treat social media as a lowly job for an intern to handle. Social media is instead a strategic opportunity to build a reputation and attract new audiences. Some businesses have even abandoned Continue reading »
Generating Leads Online with Social Media

How to Select the Right Social Media Platform to Get Leads from Social Media

How effective is your social media leads targeting? Nowadays, buyers are sharing more openly their interest and activities on social media. Thus, it’s vital to take advantage of this medium to capture and refine available information to target the right buyer persona based on their social media activities. Social media isn’t just about branding anymore Continue reading »
How to create a call to action button on Instagram

How Do I Add an Instagram Action Button to My Business Profile?

Congrats! You just got some new followers to like your companies Business Profile on Instagram… Nice! The only problem is you don’t just want new followers; you want to make sales! Your customer sees your product and oh man… there’s no action button for him or her to buy it! For individuals who don’t set Continue reading »