Social Media

Social Media Marketing Still Underrated And Undervalued

There are misconceptions about the effectiveness of having an online presence that comes from a lack of involvement. Business owners and marketers generally treat social media as a lowly job for an intern to handle. Social media is instead a strategic opportunity to build a reputation and attract new audiences. Some businesses have even abandoned Continue reading »
Generating Leads Online with Social Media

How to Select the Right Social Media Platform to Get Leads from Social Media

How effective is your social media leads targeting? Nowadays, buyers are sharing more openly their interest and activities on social media. Thus, it’s vital to take advantage of this medium to capture and refine available information to target the right buyer persona based on their social media activities. Social media isn’t just about branding anymore Continue reading »

How Do I Add an Instagram Action Button to My Business Profile?

  Congrats! You just got some new followers to like your companies Business Profile on Instagram… Nice! The only problem is you don’t just want new followers; you want to make sales! Your customer sees your product and oh man… there’s no action button for him or her to buy it! For individuals who don’t Continue reading »