McDonalds Fresh Quarter Pounder Arvest Winterfest Activation in Tulsa
Objective: Build trial and awareness via promotional napkins and free Quarter Pounder with Cheese coupons
FlareKids, which launched in August of last year, aggregated kids videos in free mobile apps.
FlarePlay offered subscribers the ability to play video games on their TV sets without the need for a full-fledged game console, and myFlare provided consumers with online storage for their personal media. Combined, these services attracted more than 300,000 users
Purposes
