“MARKETING SOLUTIONS THAT DELIVER SOONER RESULTS!”
We're a Full Service Marketing Agency
We’re a full-service marketing agency based out of Tulsa, Oklahoma. From traditional to digital, we’ve got you covered.
While we have a number of individual services and solutions to offer, we always start with a deep dive into your business goals. We then craft a marketing strategy that puts you on track to meet such goals and measure results.
We work with you on a high level of customer service, budget mindfulness, and step-by-step planning that make any interactions with us clear and concise. As your agency partner, we like to make all lines of communication with us as easy and transparent as possible.
Our Partner Network
When you partner with Sooner Marketing Solutions, you have the confidence in knowing that our abilities are endless and your marketing budget is spent to provide the best ROI. We have the right partners to help establish your presence where you want it most.
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There’s no guaranteed formula. But no matter the industry, you can increase your chances if your content (1) presents a unique story, idea, or dataset (2) in a way that directly addresses a pain point or creates an emotional response in your core audience and (3) in an engaging format. And that’s not enough. You have to promote the heck out of it.
“I can make this go viral for you.” This one has caused many a PR pro to smack his or her forehead in frustration.
Going viral became a thing back in the 2000s. Quora says the term to “describe rapid and widespread social proliferation of a meme or product” started picking up steam in 2008. I imagine it’s been causing public relations folks headaches ever since.
Truth is, it rarely happens. “If you are a client and a PR firm guarantees they can create a viral video or post for you, end the meeting immediately. This is a promise they cannot make,” says Rob Wynne of Wynne Communications.
The only way to earn media coverage is to work hard at it by honing your message, choosing the right media targets, and being persistent.
It’s always a good idea to have those handles on all social platforms. But not always the best idea to be posting on every one of them. You should focus time and energy on the platforms where your customers are. “Where are they” you might ask, give us a call or send us a message and we’ll help you figure that out.
Publishing relevant/quality content is one of the biggest drivers of your search engine rankings and there is no substitute for great content. Quality content created specifically for your intended user increases site traffic, which improves your site’s authority and relevance.
That’s a loaded question. But to keep in frank, yes we can. Since we’re all about creating “Marketing Solutions -> Sooner” we’ll find ways to bring you more business FAST!
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.
The question hints at where marketing is heading overall. A synonym for traffic is “visitors,” which by definition are people who leave. Today’s best content marketers develop audiences. They focus on subscribers, not visitors; time spent, not views; holding attention, not merely acquiring it.
Traffic = People who visit your website
Audience = People who regularly look forward to consume your content
Your goal should always be to drive traffic to your content, so you can build an audience.
The short answer is that people in charge lacked a basic understanding of SEO. A slightly longer answer is they didn’t do link building and outreach, or perhaps they didn’t produce content that was “linkworthy” in the first place.
Imagine a store would open in the middle of the desert. Would you go? Even if you knew it existed, you would probably not go – unless that store had unique value to offer you. If you want people to come to your content, you need to:
- Create unique content that they can’t get anywhere else. If you’re just getting started, make sure you start with a WOW factor – for example, invite an influencer to write a guest post or interview a key figure in your industry. That will help you get initial traction.
- Invite them to come – Make sure you target the right audience that needs/wants your content and let them know the content is there, be it through social media, newsletters, SEM, or any other relevant channel. Don’t be spammy or salesy, just conversational and friendly.
- Be consistent with your content – Make sure to always have fresh content delivered so that your readers have a reason to come back.
- Encourage them to share your content so that others can learn about it and to help your content earn organic reach.
Depending on your region, target demographics, etc., print can really prove it’s ROI! Sometimes publishing an ad in the paper or magazine can bring you more business than you would expect.
An agency’s versatility is one of the most crucial deciding factors. The reason being that marketing doesn’t work in a vacuum, it lives and thrives through a nexus of disciplines and capabilities.
What good is a blog post that’s poised to garner thousands of views if your website is a relic from 1999? Exactly, it’s useless.
Sure, every agency is better at some things than others, But, in order for your marketing efforts to be well-rounded and potent, your selected agency should have a bouquet of proficiency at its disposal.
Avoid hiring a one-trick pony. Seek out the Swiss army knife. We’re a full service marketing agency (a swiss army knife agency).
A marketing agency, no matter how accomplished they may be, isn’t a cure-all for all your business ailments.
Marketing is a long, hard road and success, however it’s defined, shows up after you’ve resisted the urge to take the easy off-ramps along the way.
- It can take months, even years, to amplify what’s working and cut the dead weight. Nonetheless, our agency is able to:
Work alongside you to define what your unique brand of success looks and feels like, and..
- Demonstrate the results, however marginal or minuscule, along the way.
The best digital marketing agencies are strategic partners. Their definition of marketing is expansive and inclusive, granting them the ability to think through and tackle your business conundrums beyond generating leads and converting customers.
Every deliverable should relate back to your company’s goals. Every action item should underscore your vision.
The last thing you want is an agency that’s rowing at a different interval. Look for signs of alignment right off the bat.
Being able to track all marketing & sales is vital to know where we’re hitting our goals and where we aren’t so we can adjust our strategy moving forward. This is something we do with our clients every 3-6 months.
So YES OF COURSE!
Your current or future customer is not interested in your product, they are interested in solving a problem or challenge, usually both organizational and personal. By leveraging inbound marketing tactics companies can share content with the intention of inspiring their audiences. Instead of pushing out product information, content is intended to stand out based on elements such as authenticity, thought leadership, experience in solving those problems, etc.